Posted on October 30, 2018October 30, 2018 by celia zanin The Hidden Customer #TheCultureFactor 2018 During her intervention at #TheCultureFactor 2018, Lalita Lee, Senior Consultant in Customer Experience & Business Transformation at MIDA shared some insights on one of the biggest assets of brands that is too…
Posted on October 17, 2018October 17, 2018 by celia zanin #TheCultureFactor2018 Recap What is the impact of cultural differences on global companies’ brands? Many interesting answers came from the international conference “The Power of Culture-Led Brands“, organized by Hofstede Insights and held in Milan at the Mediobanca Conference Room.…
