Alex Eunkyeong Yu

Alex is global leadership consultant and executive coach with primary areas of focus on global leadership development, culture change and transition, intercultural management, emotional intelligence, and communication. She represents Hofstede Insights in Korea.

She loves to facilitate individual and group processes in a way that encourages them to be mindful and creative when confronted with differences. As a trained thinking partner, she is experienced in exploring multi-faceted aspects of intricate issues and providing different perspectives to the question. She works with clients to find the real levers behind the phenomena, and supports them to transfer their best competences into different cultural contexts including national and organisation cultures.

One of Alex’s clients, an executive advisor to CEO in international investment firm, recommended her service as providing “an especially high value to international executives as they address the complex communication and leadership issues of managing on foreign soil.”

Her client list includes: Samsung, LG,Hyundai-Kia Motors, SK Telecom, Doosan, Amore Pacific, Standard Chartered Bank Korea, Pernod Ricard Korea, Cigna Korea,New York Life Insurance Korea, Burberry Korea, UCB Korea, Sanofi Aventis Korea, Boehringer Ingelheim Korea, Prudential Investments, DuPont Asia Pacific, Hong Kong CSLNWM, Unilever, L’Oreal, Google, J&J, eBay, AlixPartnters amongst others.

Alex is a Professional Certified Coach (PCC) by International Coaching Federation (ICF) and Certified Professional Facilitator (CPF). She is certified to administer Hogan Assessment, Immunity to Change (ITC) Map facilitation, MBTI, DISC, Hofstede Model, COI (Cultural Orientations Indicator),Intercultural Readiness Check (intercultural competence assessment tool), and Dance Therapy Level 2.

She is the lead author of Cultural Detective: East Asia, a web-based intercultural training tool that defines the similarities and differences of the Chinese, Japanese, and Korean cultures.  Her guest speaking appearances include the 2008 LG Electronics Global HR Forum on the subject of Global Minds, Global Talent, and the 2006 Swiss Re Reinsurance Asia HR Conference regarding cultural impact on HR practice in global business environment.

Alex holds PhD and MA in Human Organisational Systems from Fielding Graduate University, and, and MBA in International Management from Thunderbird School of Global Management with the honour of Beta Gamma Sigma and Phi Sigma Iota. She also has BA and MA in English Literature from Ewha Womans University in Seoul. She is fluent in Korean, English, and comfortable in Japanese.