about

As an Associate Partner of Hofstede Insights, Diego has worked with international clients from different industries across Europe and beyond with a focus on intercultural management and communication, global mindset development, leadership development, and international expansion.

By recently adding a certification in organizational culture and change management, he is focusing to combine the different tools developed by Hofstede Insights to help international companies navigate global complexity and align their culture with their international strategies.

Before joining Hofstede Insights in 2015, Diego has worked in media and communication in Switzerland and in the United States and as a business consultant in China. He is the author of three books, including “Decoding China. Cross-cultural strategies for successful business with the Chinese” (Itim International, 2017).

He is a sought-after public speaker and he is regularly invited to speak at international conferences and corporate events around the world, including the Instanbul Global Leadership Summit, the Oman Business Forum, the World Communication Forum, the PWC Global Sport Summit, the annual conference of the China International Public Relations Association, and the Euro-China Forum in Brussels. He has also given a TEDx Talk on cultural intelligence in global business.

He was recently a Visiting Professor in Global Business and Corporate Diplomacy at the University of International Business and Economics in Beijing and he is member of the International Advisory Board of the National Image Research Center at Tsinghua University.

A graduate in History from the University of Fribourg, Diego earned a Postgraduate Diploma in Global Business from the University of Oxford’s Saïd Business School, where he has also completed the executive Oxford Scenarios Program. He also holds an Executive Certificate in Advocacy in International Affairs from the Graduate Institute of International Studies in Geneva. More at: www.diegogilardoni.com

Resources

• http://decodingchina.org/
• https://www.speakersassociates.com/article/brexit-and-culture
• https://www.scmp.com/comment/insight-opinion/article/2109172/learning-china-three-lessons-ignorant-west

• Navigating Global Complexity: The Cultural Compass | Diego Gilardoni | TEDxLugano