Cultural Attaché Riyadh

1 500.00 

  • DATE: November 26 and 27, 2018
  • LOCATION: Riyadh, KSA
  • PRICE (early bird): €1500 per nomination if registered and paid prior to October 15th 2018. €1800 for registrations and payments afterwards.

A Culture Expert Inside your Organisation

`Does your Organization Culture support your Business strategy? What kind of culture shift will make you more ‘Resilient’, ‘Innovative’ or for that matter simply more ‘outcome focussed’ or ‘customer centric’?

In organisations where identifying cultural differences and the problems that may arise is a key concern, we have the perfect solution: The Cultural Attaché Program.

This two-day workshop will help you to visualise the impact corporate culture and national culture have on your operations, gain skills to effectively identity the cultural challenges within your organisation and take measures to minimise their effects. You will take home key lessons that help you to guide your organisations in working more effectively.

Benefits of the Course:
    • Navigate the field of organisational culture, based on the understanding of the Multi-Focus Model
    • Access to the online toolkit that allows you to scan the culture and subcultures of your own organisation
    • Opportunity for you to get a first-hand experience on the tool by participating in the culture scan process
    • Insight into the combination of Organisational Culture and National Culture
    • A ‘Certificate of Culture Attaché’
Cultural Attaché Program Agenda

Day 1
09:00                  Welcome
09:15-10:45       Simulation and introduction to culture
11:00-12.30       Hofstede 6D model – a language to master
13.30-15.00       The impact of culture on communication
14.30-15.30       Case Study
15.45-16.30       Clustering reality
16.30-17.00       Q&A

Day 2
09:00                 Welcome
09:15-10:45      How does organisational culture form?
11:00-12.30      How do you change organisational culture?
13.30-14.30      How do you measure organisational culture?
14.30-15.30      Connecting organisational culture and national culture
15.45-16.30      Leading change
16.30-17.00      Q&A
17:00-17:10     Certificates ceremony


Demand for these courses is very high and places are limited.


Out of stock


The Attaché Course is organised in various locations around the world each year and is hosted by a select group of Hofstede Insights consultants who are certified practitioner in Intercultural Management and Organisational Culture.

 Facilitators of the course 

About Egbert Schram (Facilitator): Group CEO, Hofstede Insights

About Abdulaziz Alothman (Facilitator): Executive Director, Taiba Consulting

Event Details

Start date: November 26, 2018

End date: November 27, 2018

Start time: 09:00

End time: 17:00

Venue: Riyadh, Saudi Arabia